Under Construction

The iO Theater case study

Problem: iO moved into a new location with 4x more seating and theater capacity.
Solution: building a custom WordPress theme with Eventbrite and updating iO’s branding

Result: 

• Content entry time reduced by 50%
• New services and products generating additional revenue
• Adjusted online sales increase of 24% annually compared to Wrigglyville location
• Online sales went from near 50% of all sales up to around 75%
• SEM campaigns are automated and run on groups of events